Technology & Software · Target Customer failures
Technology & Software startups that failed on Target Customer: 85 real cases
When target customer breaks a technology & software startup, it breaks in specific ways - and the patterns repeat. Every case here failed primarily on target customer inside technology & software. Learn the exact shape of the gap before you build something with the same hole in it.
Pressure-test your own answer
If you're building in technology & software, target customer is one of the places your idea is most likely to snap. Launch Control pressure-tests your answer against the same patterns you just read.
Start Launch Control85 cases
| Company | Industry | Outcome |
|---|---|---|
| 2U | Technology & Software | Failure |
| AirWatch | Technology & Software | Failure |
| Applied Data Research | Technology & Software | Failure |
| Bitcasa | Technology & Software | Failure |
| Borgward China | Technology & Software | Failure |
| Bulb Energy | Technology & Software | Failure |
| CARUPI | Technology & Software | Failure |
| Chomp (search engine) | Technology & Software | Failure |
| Commissary Club (formerly 70 Million Jobs) | Technology & Software | Failure |
| Computer Associates | Technology & Software | Failure |
| Dali Education | Technology & Software | Failure |
| Digg | Technology & Software | Failure |
| Digital Research | Technology & Software | Failure |
| Dingdong Maicai | Technology & Software | Failure |
| Dr. T's Music Software | Technology & Software | Failure |
| EMC Corporation | Technology & Software | Failure |
| Endeca | Technology & Software | Failure |
| Enterproid | Technology & Software | Failure |
| eToys.com | Technology & Software | Failure |
| Exec | Technology & Software | Failure |
| Fisker Inc. | Technology & Software | Failure |
| Formspring | Technology & Software | Failure |
| FrontRow | Technology & Software | Failure |
| General Sentiment | Technology & Software | Failure |
| GeoCities | Technology & Software | Failure |
| Getir | Technology & Software | Failure |
| Gigs Live | Technology & Software | Failure |
| Gionee | Technology & Software | Failure |
| Glitch | Technology & Software | Failure |
| Google App Maker | Technology & Software | Failure |
| Google Translator Toolkit | Technology & Software | Failure |
| Guggy | Technology & Software | Failure |
| Hike Messenger | Technology & Software | Failure |
| Hortonworks | Technology & Software | Failure |
| Intentional Software | Technology & Software | Failure |
| Interstate Analytics | Technology & Software | Failure |
| IPlanet | Technology & Software | Failure |
| Is there a | Technology & Software | Failure |
| Kaleida Labs | Technology & Software | Failure |
| Kibu.com | Technology & Software | Failure |
| Kitchit | Technology & Software | Failure |
| Koinex | Technology & Software | Failure |
| Levteo (Letin) | Technology & Software | Failure |
| LinkSure | Technology & Software | Failure |
| Lisp Machines | Technology & Software | Failure |
| Looklive | Technology & Software | Failure |
| Made.com | Technology & Software | Failure |
| Marathon Technologies | Technology & Software | Failure |
| MicroPro International | Technology & Software | Failure |
| Mirror Worlds | Technology & Software | Failure |
| Mode Media | Technology & Software | Failure |
| Modsy | Technology & Software | Failure |
| Monster Worldwide | Technology & Software | Failure |
| Multichain | Technology & Software | Failure |
| MySee | Technology & Software | Failure |
| Neeva | Technology & Software | Failure |
| Neotonic Software | Technology & Software | Failure |
| Neptyne | Technology & Software | Failure |
| NK.pl | Technology & Software | Failure |
| Onkyo | Technology & Software | Failure |
| Opower | Technology & Software | Failure |
| Peregrine Systems | Technology & Software | Failure |
| Pico | Technology & Software | Failure |
| QingCloud | Technology & Software | Failure |
| Qoros Auto | Technology & Software | Failure |
| Revery AI | Technology & Software | Failure |
| Secret | Technology & Software | Failure |
| Secured | Technology & Software | Failure |
| Shixianghui | Technology & Software | Failure |
| Shoes of Prey | Technology & Software | Failure |
| Smartisan | Technology & Software | Failure |
| Sono Motors | Technology & Software | Failure |
| Sunrise | Technology & Software | Failure |
| Sunu | Technology & Software | Failure |
| Tascent | Technology & Software | Failure |
| The Byte Works | Technology & Software | Failure |
| The Mercer Club | Technology & Software | Failure |
| Tongcheng Life | Technology & Software | Failure |
| Trell | Technology & Software | Failure |
| Vice Media | Technology & Software | Failure |
| WM Motor | Technology & Software | Failure |
| Wonder | Technology & Software | Failure |
| Zeku | Technology & Software | Failure |
| Zilingo | Technology & Software | Failure |
| Zovio | Technology & Software | Failure |