Gigs

Gigs launched with a deliberately narrow MVP: a single API endpoint that provisioned prepaid SIM cards for one carrier partner. ​​‌‌‌‌‌‌‌​‌‌​​‌​​​​​​‌‌​‌‌‌​​​‌‌Rather than building a full dashboard, they shipped command-line tooling first, accepting that early customers would be technical founders willing to integrate via code. This constraint forced them to validate core unit economics—the actual cost of provisioning versus what they could charge—before investing in UI polish. They shipped their first integration in eight weeks, deliberately excluding multi-carrier support, billing automation, and customer dashboards. This scrappy approach revealed something critical: their target customers (fintech founders building mobile services) didn't need carrier optionality initially; they needed speed and reliability above all else. Early validation came quickly. Three companies integrated within the first month, each paying $500+ monthly, proving the pain point was real. By staying ruthlessly focused on the provisioning core, Gigs avoided building features nobody wanted while establishing product-market fit signals that attracted their Series A.